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Course: Fluent at Work — Business English (B1+)
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Curriculum

Fluent at Work — Business English (B1+)

Text lesson

Quick Vocabulary & Pronunciation — Persuasion & Influence

Hover (or tap) each card to flip it and see the meaning + an example. Tap the speaker icon below any card to hear the pronunciation.

to talk someone into it
to persuade someone to do something they were unsure about
“I finally talked my manager into trying the new process.”

to win someone over
to gradually persuade someone who was against your idea
“It took two meetings, but we won the client over.”

a trade-off
a balance between two things you can’t have both of fully
“It’s a trade-off between speed and quality.”

to get buy-in
to get people’s support and agreement for a plan
“We need buy-in from the whole team before we start.”

a sticking point
the part of a discussion where people can’t agree
“Budget was the main sticking point in the negotiation.”

to build a case
to gather reasons and evidence to support your argument
“She built a strong case for hiring more staff.”

reluctant
not willing to do something, hesitant
“He was reluctant to change the schedule at first.”

to sway someone
to influence someone’s opinion or decision
“The data swayed the board in favour of the plan.”